Six audits we've already filed. Click any file to read the full teardown — score, verdict, three subscores, the data point, the three priority actions. No signup, no paywall on the showcase.
@zara
Mega-brand, anonymous voice.
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@notion
Tidy, consistent, and quietly under-using its own audience.
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@decathlon
A retailer's feed in a creator's marketplace.
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@glossier
Still the cleanest brand voice in beauty. Reach is the next chapter.
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@patagonia
A brand that has nothing to prove and still pulls.
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@liquiddeath
The voice is the product. The risk is becoming a parody of it.
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